A few month ago I explored what Thomas Edison would have done if he had solar, wind and biomass electricity generation options to choose from as well as the coal and steam generated electricity that were Edison’s only options at the turn of the 20th century. It was an informative exercise to take the forward-thinking style of a genius like Edison …
What would Thomas Edison do if he was alive today? Would he develop renewables or carbon based energy? How would he think about the choices of how to make energy now? What if we apply his thinking to answer this question? Thomas Edison was a giant, a genius who set the tone for the modern technological development …
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The world needs a game changing innovation in the solar power industry and it is not in the technology which is already moving forward on an innovation track, but rather in the other parts that make up the installation of panels on a domestic roof. Ford’s first car, hand built before he figured out how …
Now THAT should catch your attention! Just in case this has not got you really thinking, let me put it this way. Today our behavior is completely bizarre. We go to work, work hard, bring home wealth that we have created, then go shopping, buy stuff and after a few short months/years (hopefully this long, …
Read more “Trash: What If We Renamed It Your Children’s Inheritance”
It’s easy to blame dirty industries for the harm that is being done to the natural environment. However, to think homeowners do not have a large role to play in environmental protection is false and has more to do with the fact that its difficult to visualize home owners as a groups impact on the …
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When you get right down to it, nature operates on an incredibly simple principle. All living organisms ADD to the earth’s ability to support life rather than reduce its ability. Except Humans. Man, at least industrial age man lives on the premise that the earth’s natural ability to support life is a god given right that we have free access …
Read more “Making The Connection Between The Environment And Economics”
Listening to William McDonough talk is an inspiring experience. McDonough has a simple very clear thought. Our industrial world does not work like nature. Take the humble tree. A tree is a product that exists in nature and has many useful functions. It recycles CO2 from the air, produces nutrients and grows leaves. It provides shade and a …
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For the last year I have been working on creating a new brand for Baumgarten’s to offer consumers products that perform better and make more sense for the environment than other products on the shelf, called simply and clearly CONSERVE. Last year we launched a range of disposable dish ware made from sugar cane and disposable cutlery …
Versus a few years ago, the news on sustainability has definitely decreased, perhaps not surprisingly as the economic outlook in general is so dim and the looming elections so negative. Looking at treehugger.com’s declining traffic numbers since early 2011 seem to indicate that interest is in decline. However I believe that it is more likely another case of Gartners …
Imagine If…You Shared With Your Neighbors I have been developing a set of creativity tools for my sustainability consultancy, Green LLC, for the past 6 months and to my surprise I now have over 150 ways to help companies to innovate and become more sustainable! During my research this week I came across a series of …