
The goal of this book is to rewrite the non-profit manual for the 21st century. Providing a new set of tools, thinking and examples of where non-profits need to go in creating new value for members.
The underlying assumption of the book is that the non-profit executive must get involved personally in the shift to a user centric, design driven approach to member value creation. This is the problem-solving approach of all major successful brands. It integrates digital technology into the core of the non-profit’s way of thinking.
Roll up your sleeves, write, code (a little bit), configure and tag. It is the only way that you will gain a real understanding of the potential of the new digital world for non-profits. In this practical book with examples you can implement today, Clive Roux, guides you through the why, what and how of value creation for non-profits today.
Published Articles
2019: CEOUpdate: SEGD Grows by boosting visibility of its members online
2011: Design Management Review: The New Meaning of Product Design
2005: A New Role and New Value For Collaborative Student/Corporate Research: International Conference on Design Research, Helsinki and the paper.
Video Interviews
2015: The State of SEGD
2015: DSE Interview
2014: Design West Michigan: Experiential Graphic Design
2012: You say you want a revolution? What revolution?
White Papers
2004: Philips Design: The Future of Shopping Design Research
Quotes
The Internet of Places
Clive Roux, CEO of the SEGD, explains, “We are in the early stages of the Internet of Places – the digitization of our environment. This is something far bigger than signs. Everyday places are about to get a whole lot more technologically complex.”
The Big Picture
Straight Talk on American Design
“Design today, in an increasingly complex interconnected digital world, is all about creating the experience with a huge emphasis on making that experience easy to use and compelling.”
Fast Company
Game Changers
“The most Important driver of change for the Industrial Design (ID) profession will be the gradual shift up the value creation chain from products to services to experiences to transforming behaviors”
Curve Magazine – Game Changers
Design Solves Human Needs problems
“We’re choosing all three because it’s a sustainability story. All three tell the same story from different angles. One is cloud computing, the other is behavioral change, and the third is applying design thinking at its best to an extreme problem in another part of the world.” Industrial Designers Society of America’s Chief Executive Clive Roux explained, “Design works across the spectrum of human needs and issues and can produce excellence at both extremes.” We couldn’t agree more.
IDE
The State of Industrial Design
“The 2010 IDEA awards represented a fantastic tipping point for design as can be seen from the ‘Best in Show’ winners. We have three winners: a technology-based digital product, an ecological responsible consumer product and a socially responsible solution to a basic human need. No result could have more accurately reflected where industrial design finds itself today. Certainly it would have been a mistake if we had forced a decision to be made between the extremes of what design can contribute to the world as well as to business. Design works across the spectrum of human needs and issues and can produce excellence at both extremes,” said IDSA’s Chief Executive Clive Roux.
New Deal Design
Customer Experience
“When Design and Technology come together to produce new experiences, the magic really starts to happen in an industry”
Digital Signage Expo
On the IDSA Design of The Decade Award
“In deepening our focus and widening our aperture to span a decade, we provide the jurors with a sufficiently long period of time to better evaluate and more fully appreciate the longer term impact of design,” Roux says.
Fast Co Design
The IDEA Awards
“The IDEA program is considered by many as the ‘Oscars’ of design competitions because the judging process is rigorous and judged by the experts in their field,” said IDSA’s CEO Clive Roux. “This year our Best in Show award reveals another powerful story about the growing link between design and responsibility.”
Dexigner
The United States of Design
All have comprehensive designs that go well beyond a single tangible product. “These are complex interactions of products with spaces, with identity and enabling technologies, with a huge emphasis on making that experience easy to use and compelling,” says Clive Roux, CEO of the Industrial Designers Society of America, or IDSA.
Linda Tischler: Fast Co Design
Design factories
“Local designers and researchers are working with foreign design companies to gain a much deeper understanding of the Chinese consumer,” Roux says.
“Where Chinese designers have really improved is in the tactics of design – the use of form and materials, color and texture. The sort of lower level tactical things you can do to help a company make their products more appealing,” he says.
“Where I have seen them really lagging is in researching consumers and getting to the level of helping the company to figure out what their products should be based on the consumer.”
China Daily
Design is NOT Decoration
“It is impossible to separate the functional features of many products from their design features.” Clive Roux, CEO IDSA presenting at the USPTO Design Day on the nature of Industrail Design today and the depth to which design is integrated into the DNA of a product
Protecting Design
Clive Roux Appointed New CEO of SEGD
“I’m excited to be able to contribute to the growth of SEGD,” says Roux. “ The intersection of communication and the built environment will become even more important in the near future. In the 1990s I did a lot of design research into the future of technology with Philips Design. We predicted smart handheld devices —and smart phones and pads delivered that promise in the early 2000s. It was predicted that these devices would then give way to intelligent environments as we continued to dematerialize our culture. This is one part of the intersection that SEGD represents as the world moves from devices to smart environments.”
InPark Magazine
China Knows It Must Innovate. But Can It?
“China’s central government wants to shift the economy from being the world’s factory to a modern services economy, and it has declared that the country needs to promote industrial design to help it get there,” Roux says. Does this mean that it’s only a matter of time before America’s design industry goes the way of its manufacturing base?
fastcodesign.com
China: the land of 1m designers working in design cities
“If you want to be a world player in design in the next 20 years, I think you need to start your China operation pretty soon. I would urge you to think about what is happening in China, because like it or not it is a phenomenon that will affect your career or your business,” he concludes.
Product Design and Innovation
Who Will We Follow?
“Today, it is the advance of the Information Revolution, which has at least a century to run, that is driving the profession,” says Clive Roux, CEO of the Industrial Designers Society of America. “The work of the designer is far from done, but there are still too many designers and companies locked into an old model of copying what has gone before and not concentrating their resources on original products and original solutions to the many problems the world faces.”
Storm